Learning Outcomes
Section outline
-
* Identify and accurately use key marketing terms and expressions.
* Comprehend and interpret marketing materials, including ads and promotional content, in English.
* Produce concise marketing texts such as product descriptions, promotional messages, and business emails.
* Present marketing strategies, campaigns, and market analyses clearly and confidently.
* Engage actively in marketing discussions and simulation activities in English.
* Utilize language skills to examine marketing cases and suggest practical solutions.
* Show improved fluency, precision, and confidence when communicating in marketing contexts in English.